I have not really paid much attention to this method of link building
yet, but have now decided to give it a try. If you look around at
Webmaster Forums you’ll find people looking for a sponsor of their
templates. Templates can be for directories or blogs (in particular
WordPress Blogs). These fine folks design and build templates for the
software of choice and release it for free. Under the license terms the
user of such a template has to leave the footer links intact. By getting
sponsors for their templates these designers actually make money. If
you are a good designer it might take you an hour or two to develop a
nice looking template. You sell 2 sponsored links for somewhere between
$35 and $100. Depending on where you live this will carry you quite a
while. From a sponsor point of view this means if the template is
promoted well, you get a lot of back links from other blogs. Imagine a
free template with your link in it used 100 times – this can be
significant if those blogs grow in popularity and Google Page Rank. By
the time you read this I most likely secured the first template
sponsorship (I am writing this posting in advance and let WordPress
publish it automatically at a time I specified before). So, we will see
how this turns out. Don’t tell anyone, but the real beauty of this “seo
trick” is not to concentrate on the public available sponsorships you
find in forums, but to contact designers and work with them directly.
Bypass the middleman, bypass the competition.
In general this seems to be an underdeveloped market with high potential. If used in a mix of normal link building and SEO it can be a great tool to make your blog or website more popular. With Google and other search engines becoming more difficult to deal with from a webmaster standpoint you have to become more creative if you want to succeed. White Hat SEO is fine, but if you are too conservative with your approach things are moving very slow. That has been my biggest mistake. Don’t get me wrong – it’s not a bad way, but it is slow. Being a little more aggressive does not mean that you have to leave the white hat seo arena though. It just means you have to re-assess how you do stuff and decide to take a different approach that will get you going faster. But with everything that you do beyond what the search engines want you to do, you increase the risk of landing in supplemental hell or in the Google Sandbox. Therefore it is always good to diversify.
If
you are planning to prioritize the tasks related to SEO for upcoming
year and plan where your hard earned would be spent best on SEO, it
would actually make sense for considering what are the tactics and
strategies likely to be effective in coming year—and this is
precisely what we will discuss here.
As
an initial step, it makes good sense to review the tactics which
Google has updated in the guidelines of search Quality Rating.
Luckily, the comparison was done by searchengineland.com that saved
your precious time and streamlined your competence to future-proof
the website.
There
is no doubt that content is very significant for success in SEO
during the year 2019. Also, the most crucial changes, as per SEL, is
when Google instructs their human raters for looking beyond
reputation of specific website to examine the reputation of content
creators.
So,
in the year 2019 and even beyond, you need to pay complete attention
to whom you would permit to write the guest posts, though even
building up own reputation of content creator by offering the guest
posts for relevant and reputable sites. Now, below mentioned there
are some 3 effective SEO trends.
SEO
Trend #1:
Sites
which make content to work harder will be advantageous!
You
may be really tired of phrase, “content is king,” believe me this
is for good reason. It has been for a quite long time, though not
with the context today, like various other clichés, it may also
feel exposed of the meaning. Hence, hopefully you will be able to
forgive us when they suggest that you should never throw the baby out
through bathwater: however, toss the clichés though still
keeping eye strategically on expanding entire content. The fact is
that Google is rewarding the long form of content, as long it is
written in ways which benefits the users of the site.
For
making this happen, you need to review the service pages and keep
them on high priority for importance. After this, working from most
important to least important, you will see where you will be able to
add informative section of FAQ to expand the value of upon page. You
must be wondering that why FAQs? So, the answer is that they are an
excellent method to work naturally in keywords that includes those
with the commercial intent also including the questions that help you
to optimize for the queries of voice search.
Other
efficient ways for expanding the service pages includes adding the
checklists, particularly those which help the site visitors for
solving the problems that are held commonly. It’s even helpful
adding the testimonials mentioned by your best customers, even
snippets from the case studies with the links for complete studies,
and much more. What is more important to understand is that boosting
the word count is not actually a magic potion. The Search engines
wish to offer the high-quality of the content in results pages which
are much useful for the viitors of the site, so ensure that you
expand the content in year 2019 and beyond this in such a way that
helps to satisfy what are the target audience and what they wish to
know.
As
long-form of blog posts, you need to consider shift writing, mention,
3-4 to be shorter pieces every month to the in-depth one which
provide high potential for the Google visibility. It may also cost
you same budget, but this will reward you much more. Or, if you wish
to increase the budget of the content, you can either include the
posts of long-form along with short ones that you have been writing
and creating the multiple posts for long-form on a monthly basis.
It
may feel intimidating switching from short form to the long form
posts, also there are various ways to collect valuable details. It
includes:
Talking
to the team members that have customer contact for searching their
desires, concerns and much more
Talking
to the cross-section of the customers
Taking
the Interview of experts in field; that includes people in the
company with the ones who are in your social and professional
network.
Review
about what are other bloggers saying on topic and mention what is
most engaging; it may include what you would agree with and also
what you don’t agree upon.
Reading
the relevant studies and offering the context in simple and unique
way
Using
the data which is found in Google Analytics to the decipher patterns
Conducting
the surveys
Using
the customer reviews and testimonials
Sections
in the long-form posts may also incorporate pertinent history and
context of the subject, along with the overviews and timelines, FAQs,
checklist, survey results and much more. You may also offer the
quotes from the experts, with relevant images that are ideally
original and also about the how-to videos with some of the additional
resources for the readers to explore the predictions for future.
SEO
Trend #2 Link Building!
Link
building is known to be the natural component of content marketing.
In
past, you may have also looked outward to
check who might have the link inward.
Also, though, it is quite important to initially create the linkable
content assets, the ones that are above described, and then also
market them to the people who possibly find them as most interesting
content, also valuable and worth sharing.
The
thumb rule for content
marketing is that used to be the half of the resources must be also
spent developing content with other half which is going towards the
marketing of assets. In the year 2019, we believe that this
percentage must be weighted in favor of creating strategic content,
with ratios such as 70/30, or 80/20.
Now,
the question is how will you know that what is the right percentage
for you? You also need to analyze how much you have developed the
relationships with the relevant influencers to the date. Though that
kind of the work is not “done,” when you are pretty far, you
might be able to spend about 80 percent of the content marketing and
link building time for creating linkable content assets. When you
have a long way to go in the development of relationship, then the
ratio could be 70/30—or possibly 60/40 till you solidify the
relationships.
When
you create progressively more numbers of the linkable assets and when
you market them well, you will be able to notice that a small
percentage of the inbound links will go to home page. Rather, they
will also go directly to particular pieces of the content of interest
for the readers.
SEO
Trend #3:
Consistent
and Quality Online Reviews
Back
in old days, it may also have felt that you just required
facilitating regular supply of the Google Reviews and then you will
be good to go. But the fact is, you need to go further. Reason is
also simple, as Google becomes much sophisticated; they look for
signals of real-world that indicate that customers appreciate the
companies, thereby making the gimmicks to be less successful.
This
is also definitely great news for White hat SEO agencies and quality
companies.
It
is believed that Google will reward sites with the reviews to be much
diverse than Google and Yelp. Additionally, we also expect that time
and again good reviews will even get rewarded—and, for making this
happens; companies need to have some good products, effective
services, and moreover good people.
The
question is, is that all?
Here,
answer is no. They are effective SEO trends for the year 2019, but
not only have those which are mentioned above, rather other trends
included:
Enhancing
the significance of technical aspects of SEO
branded
searches that are serving strong ranking factors for search engine
Companies
need to identify the budget to spend and then should also prioritize
the dollars appropriately. They should even recognize that, since
Google continues rewarding the real world and time consuming
strategies, planning far adequate ahead of the time in expedition to
meet the goals on timeline is much crucial.
Welcome to part DOS of the Lazy Internet Marketer’s Guide to Productivity series!
This
post is going to cover only a few productivity strategies but these are
crucial to your success online- no matter what type of marketing you
do. When you apply these simple guidelines, you actually GET STUFF DONE
and as a result, see money flow into your bank account.
And when you DON’T apply these (or just ignorant of these concepts), you’re at the whim of every distraction and ” new shiny object” (*cough cough new WSOs*) that comes your way.
Let me ask you a quick question – when you first started this whole make money online thing, did you set an income goal?
For me, my first goal was to make $3k a month… and it took a few
years to reach that goal. The turning point wasn’t when I discovered
some new crazy traffic method. It was when I learned how to get FOCUSED
and make the best use of my time. I think a lot of successful internet
marketers out there will agree with me.
It’s a really rewarding feeling to actually reach the income goals
you set out for yourself, especially if you’ve been struggling for a
long time. On the other hand, when you’re not where you want to be
financially, it’s kind weird and awkward when your friends and family
ask you how your “internet thing” is going and you’re not sure how to
answer.
Think about how great it would be to look at yourself in the mirror and say, YES I did it! I reached my financial goal! Instead of, oh man… another failed attempt.
This post is going to put you in that first category
Essential Productivity Habits Part Two
So last time we talked about to-do lists and flow state. The two additional productivity habits are the following
1. Workspace management – clear your workspace of
ALL non essentials. Get rid of anything that doesn’t help you make money
online. This means you need to throw away any food or drinks you have
lying around, remove any books, magazines, pieces of paper you don’t
need. Shoo away your cat.
My kitten Boo-Boo doing some SEO
Also, turn off your cell phone and TV. Exit out of Facebook and Gmail
(block these websites if you have to). Shut the door and tell your
family you not to bother you for the next X hours (personally I like
working 3 hours in the morning when my minds the most fresh).
Jason Fladlien calls this your “profit hours” where you are COMPLETELY focused on tasks that will make you money.
Eliminating all distractions and treating your desk as a sacred
workspace conditions your brain to start taking your business seriously.
It also helps you enter flow state, which I explained in part 1,
allowing you to get all your tasks done as efficiently as possible.
2. Set deadlines for each task on your to-do list. Say that your tasks for the day is to write three 500 word articles, install a few plugins and build some backlinks to your homepage. After deciding which one is most important and prioritizing them, you need to set specific amount of time you’ll give yourself to complete each task.You can use either an online timer (http://www.e.ggtimer.com) or actual cooking timer. DO NOT use your cell phone!
This works because of something called Parkinson’s law, which states that “Work expands so as to fill the time available for its completion”.
This means if you give yourself 2 hours to write a 500 word article,
you’ll most likely take the whole 2 hours. If you give your self only 30
minutes, you’ll find a way to get it done in 30 minutes, without
sacrificing any significant quality (of course, if we go too extreme,
then there will be a bigger difference in quality). So by giving
yourself a set deadline, you’ll subconsciously find a way to get it done
in that time frame.
But what if you don’t?
Then, give yourself another time frame to finish the task, and set a
more accurate time frame next time. You’ll find that by becoming aware
of how long it takes you to complete certain tasks, you’ll naturally
become faster at finishing them!
The 4 Laws of Internet Marketing Productivity
Here’s a quick recap of the principles we covered from the last blog post and this one…
1. To do list – every night, before you go to bed,
make a to-do list. Group them together by things you MUST accomplish,
things you can do if you have time and things to do in the near future.
2. Flow state – practice getting into flow state by
setting aside a period where you work non-stop with no distractions for
at least 30 minutes. Do not stop working and practice for at least 7
days.
3. Workspace management – get rid of anything that doesn’t help you make money online.
4. Set deadlines – Leverage Parkinson’s law by giving yourself realistic time frames to complete each tasks ahead of time.
Action Steps!
My last name ain’t Robbins but I’ll pretend it is for a second :p
Right now, STOP what you’re doing and complete these 2 things:
1, Print out these 4 items or write them down on a Post-it and put it
somewhere you can see when you’re working. Look it constantly as a
reminder of what you need to be doing in order to stay focused and
productive.
2. Also, get another sticky note and write “is this the best use of
my time?” and stick it on your computer monitor. Ask yourself this
question and if this answer is no, look at your to-do list and switch
over to what you need to get done.
Please take the time to do those things- they may sound trivial, but can mean the difference between success and failure!
Your Online Business is Your Baby
Remember that internet marketing is a BUSINESS and you need to treat
it like one. If you’ve ever bought a WSO or any other IM product, you
have a proven business model you can implement and make money with. The
missing piece is just you taking action and staying disciplined and
focused.
Your motivation will waiver from time to time and there will be times
when you feel like you’ll throw up if you spin another article. But in
the end it still comes down to taking action and commitment.
One thing I did that really helped me develop a tenacious resolve to
reaching my income goal was making a big promise to my family. My family
lives in China and visits from time to time. I made a promise to take
them to Disneyland for a week next time they visit. Let’s not forget
that Disney isn’t the cheapest amusement park in the US.
I made that promise that to my 13 year old little sister who’s never been to Disneyland in her life.
Wouldn’t it kind of suck if I didn’t keep my promise and let her down?
That’s what drives me to remain focused when I’m working every day and slowly chip away at my internet marketing projects.
Productivity + Focus = Acieving Your Financial Goals
Whewwww! Another post that ended up longer than I had originally
intended. Don’t skip over the action steps just because it’s “boring
mindset stuff” and not a step by step blueprint for making money (trust
me, there will be plenty of future posts on that).
If you put these principles to use you’ll achieve your internet marketing goals–
guaranteed! It doesn’t matter if you want to build a 6 figure online
business or have a steady stream of passive income coming in, when you
get focused and practice these productivity principles, you’ll also feel great about yourself and start succeeding in other areas of your life.
Also, keep in mind that you should only apply these productivity
guidelines when you are working on your business (during your profit
hours). I assume you’re already dedicating a chunk of time each day to
internet marketing. That’s when you want to apply these things.
DO NOT try to be ultra productive during your FREE
TIME, like when you’re reading your favorite blog for fum, otherwise
you’ll turn some sort of a weird OCD productivity freak :p
Would you be surprised if after reading this blog post, you’ll be
able to double or even triple your online productivity and make MORE
money while having MORE free time by just applying a few simple tweaks?
In today’s fast-paced society, everyone’s looking for ways to become
more productive. There are thousands of business books that teach time
management strategies, productivity “hacks”, and so on.
As a result, time management and productivity gets wayyy
overcomplicated. To the point where some people don’t want to learn
these skills. They fear it will take too much time or be too hard.
I remember reading a 342-page book titled “Master Your Workday Now!”
The book basically boiled down to one core tactic: make a to-do list
every day and prioritize into 3 categories – Must Get Done, Do if Time,
and Due in +2 Weeks.
I wish I read the Cliff Notes version…
But ridiculously simple tips like this, as trivial as they sound, DO work to SKYROCKET both your effectiveness and efficiency.
How to Sell 500% More While Working 900% Less
Here’s an example from my personal experince.
It took me about 3 weeks to finish my very first WSO. 2 weeks of
creating the product and 1 week of editing and copywriting before I
finally launched it. To this day, it has made $750 in sales.
Fast forward to a few months later, when I was working on Squidoo
Cash Storm. This was right after I started studying productivity and
time management. It took me less than a DAY to create the product and
another DAY to write the sales copy (working roughly 4-5 hours/day).
This WSO has sold over $3,700 in less than 2 weeks!
And it has received way more positive feedback and testimonials than
my first one on Facebook marketing, proving that working LESS doesn’t
result in loss of QUALITY. Also, working less doesn’t necessarily mean
you’ll make less money.
Work Smarter, Not Harder.
Work smarter, not harder meme.
How can you work smarter? Here are 5 of the TOP productivity secrets
that I now practice on a daily basis to get more work done in less time
(and consequently, make more money ):
1. Boost Your Effectiveness With Simple To-Do Lists
I had to read a 342 page book to figure this one out. Now, you’re lucky enough to learn this in a few sentences:
Every day, have a “to do list” that you divide into 3 categories
Must get done
Do if time
Due in the near future
Every evening, before going to bed (so your subconscious has time to
work on them while you sleep), fill this out with tasks. Your “must get
done” list should be reserved for a few actions that will make the
biggest difference in your business or life. Try not to squeeze too many
in this category.
Next, fill the “If time” category with tasks to do if you have spare
time. These are things that can wait. ONLY start working on these once
you finish everything under “Must get done”.
Under near future, list tasks that do not have to be completed for a
few weeks. This serves to remind you that they exist so you can work on
little chunks here and there.
Of course, your goal is to finish everything on the “Must Get Done”
list. Pretend someone has a gun to your head and you MUST finish those
tasks. Treat it that seriously.
It might take a while for you to figure out how many and what kind of
tasks to put under what categories. As humans, each one of us secretly
thinks we’re more awesome than everyone else and tend to overestimate
how much we can really get done.
Play around with this system for a while until you get the hang of it
(it doesn’t take long) and you’ll be surprise how much more EFFECTIVE-
doing the things that get you closer to your goals- you’ll be.
2. Boost Your Efficiency By Accessing “Flow State”
Have you ever been so into something you totally lose yourself in it,
forgetting about the outside world including your sense of time. That,
my friend, is the wonderful, yet elusive state known as flow state.
Being
in flow is like being “one with the universe” and can be described as a
spiritual experience. It’s what the best copywriters experience when
they sit down in front of their computers. It’s what Kobe Bryant
experiences when he’s dribbling aggressively towards the basket,
practically oblivious to 2 players closely guarding him.
Flow is also known as being “in the zone”.
In flow, it’s almost as if you’re not doing anything. Some other
force is doing THROUGH you. As woo-woo as that sounds, it’s a pretty
damn exciting experience.
Learning how to get in and out of flow is one of the most invaluable
skills you can teach yourself as an internet marketer. Tasks that once
were considered tedious- creating content, writing copy, answering
emails, etc.- become effortless and even FUN when you’re in flow state.
Contrary to what you may think, you do not need mastery of a skill
set in order to access flow state. It’s totally possible to train
yourself to be able to access this amazing state of mind whenever you
want.
The Secret to Always Being In the Zone
The secret is to set off some time every day and PRACTICE getting into uninterrupted states of flow. The two main keys are…
1. Practicing it
2. No interruptions
Training yourself this skillset is simple. But if you aren’t used to
accessing flow state while working, it may take you a while to get used
to it. The key is to set aside at least an hour each day and working
NON-STOP, with zero distractions.
Learning Flow
Here’s how I used to “work” before I learned about flow state. Say I had to write a 500 word article…
Start writing my article, editing every sentence as I went along
Get stuck, feel frustrated
Check Facebook, see what my friends are up to
Realize it’s my friend’s birthday, send her a text
Remember that I’m writing an article and open up the document again
Get stuck again for a few minutes, experience more frustration
Half ass the rest of the article
This process would often take more than AN HOUR! That RIDICULOUS for a
500 word article! Nowadays, you can easily outsource a 500 word article
for 5 bucks. Here I was, thinking I was a young hot-shot internet
entrepreneur when in reality I was working for less than minimum wage!
Studies have shown that when you’re focused on something and get
interrupted, it takes roughly 15 minutes to get back to where you
before. It also takes roughly 15 minutes to get into that focused state
(flow state). Which is why it is absolutely CRUCIAL to eliminate ALL
possible distractions.
When
you start working, shut the door, turn off your cell phone, close your
email, block Facebook and Twitter, don’t eat, etc. You might be
thinking, “nah, I don’t need to go that hardcore. I have WILLPOWER!”
While you may have excellent self-discipline, simply taking all these
actions to eliminate distractions has the side benefit of confirming to
your subconscious that you TAKE YOUR BUSINESS seriously (lets face it-
since we all get to “work from home”, we sometimes forget to treat
internet marketing like a REAL job)
If you don’t have the habit of eliminating distractions while you
work, make a commitment to just try it for the next week. Seriously. You
will be AMAZED at how much more focused you become.
It Only Takes A Week…
It took me about only a week of eliminating distractions while
working straight for 3 hours (with a 2 five minute breaks in between) to
start experiencing flow on a regular basis. When I first tried this, I
still got stuck, experienced writers block and experienced distracting
impulses. But I would force myself to keep writing. No matter how
unclear my ideas sounded or bad my grammar was. I could always edit
later.
Eventually, your brain gets trained write more and think less. Meaning your efficiency improves. The quality of your work might suffer a bit at first, but that’ll bounce back with practice.
And when you do hit flow the first few times, it feels AMAZING! I now
actually ENJOY a lot of the tedious aspects of internet marketing that I
couldn’t stand (I also meditate on a regular basis and that has helped A
LOT- but that’s another post).
In the article example, I can now crank out about 4 (maybe 5 if I’m
REALLY on) 500 articles done in an hour (I outsource most of my article
writing, but do write some stuff myself if I need quality work).
I can get these suckers pumped out in 10-15 minutes max.
Increasing Efficiency by 400%
By simply training myself to work through distracting impulses for a
week, I was able to quadruple my hourly pay rate- from $5 hour to $20
hour!
So this blog post went WAYYY longer than what I originally intended
(flow state anyone? Heh). Stay tuned for part 2 of The Lazy Internet
Marketer’s Guide to Being More Productive series.
And because this IS my first post on my new marketing blog, I’d
REALLY appreciate your thoughts. Feel free to leave any questions,
comments, concerns, death threats, etc.
If you have nothing to share, just leave a comment telling me I’m awesome
In terms of updates and innovation, SEO is one of the leaders on the
web. Through regular algorithm changes, Google makes SEO a much more
rewarding experience for those who own blogs and websites, and makes
it much easier to deal with others who practice Black Hat SEO
techniques. What it all means is that the SEO world was a very
different one just a few years ago.
Let us look at
the different ways in which SEO has been transformed during the past
few years.
Emphasis on
content
It was not so
long ago when spammy content and keyword stuffing dominated the SEO
world. There wasn’t much Google could do about it initially but it
all changed with the introduction of the Panda updates. They allowed
the search engine to dissuade people from keyword stuffing and gave
way to a more meaningful and quality content.
By imposing
penalty on keyword stuffing, Panda made the Internet a better place
for all. It put emphasis on content quality over content quantity
which led to a better user experience and rewarded the webmasters who
paid more attention on the quality of their content. SEO was
transformed into a quality content game and those who could produce
the best pieces of writing became those who reaped the most benefits.
Local searches
redefined
When 5 years ago
the Pigeon update was first introduced, it completely changed the way
in which local searches were conducted. What the update basically did
is transfer authority from bad to well-optimized sites for local
searches.
No more link
scheming
Google no longer
tolerates the use of links for manipulating search results. The
reason for this is that link building, which was so strong some years
ago, is now viewed as yet another Black Hat SEO technique. What link
building was basically reduced to was natural link attraction and
guest posting, making the last two the most viable options to
increase your site’s authority.
Mobile first
approach
One of the key
points in Google’s innovation was the mobile first approach. The
search engine basically enforced the site optimization for mobile
devices. It now rewards those who have mobile-friendly websites at
the expense of the rest.
A never-ending
torrent of updates
The recent years have seen Google releasing a “river” of Penguin,
Panda and Hummingbird updates. All those attracted great attention
from optimizers as they were worried about how and to what extend
these updates will affect their sites. Even a small update could
affect a website or even potentially break one. It led to a degree of
paranoia among site optimizers, which is not necessary a bad thing.
For one, everyone is not paying more attention on site optimization.
Google has grown
so much during the last few years that it is nearly unrecognizable
from what it once was. In my opinion all these changes were for the
good. They weren’t perfect but nonetheless have created a solid
base on which more improvements could be introduced.
This is a video I made for the Passive Income Shortcut Members that covers…
Which type of niche you should get into when you’re first starting out
What are the 2 most profitable niche categories
The 16 “evergreen” niches that will always be profitable
How to dominate your niche if you’re NOT an expert
The fastest and most effective way to break into a niche and quickly become the “go-to” person in that niche
Enjoy!
Information Niches Over Product Niches
First start with information niches rather than product niches. Why? Information is easy, and many times free to create. You also can’t quantify the value of information, meaning you can charge a premium for your stuff by driving up the perceived value. Of course, you need to be providing quality information.
The Two Best Types of Niches
The two best types of niches are desperation niches and hobby niches. Desperation niches include people who are desperate for an immediate solution to their problems. These people are the easiest to sell to. However, they are in a worried and sometimes depressed state, so these customers may not be that fun to deal with.
Examples of evergreen desperation niches include:
Weight loss
Make more money
Freedom from debt
Fitness
Dating
Astrology
Parenting
Self defense
Hobby niches include people who are passionate about
a hobby and willing to spend money on it- over and over again. Unlike
the desperation niche, these people are more fun to have as customers.
Examples of evergreen hobby niches include:
Learning an instrument
Sports and athletics
Cooking
Guns
Video games
Cars
Home improvement
Pets
The 4 Key Niche Selection Criteria
These are 4 very important points you must consider and research
before jumping into a new niche. If you can answer yes to the following
questions, you have a very profitable niche on your hands:
1. Does your niche purchase products ALL year round?
2. Does your niche purchase multiple products?
3. Does your niche have an online hang out spot (forums, message boards, discussion and news groups)
4. Are there other online businesses already successfully serving that niche?
The last point is crucial because competition is a
sign that the niche is profitable. Rather than view these other business
as your direct competition, see them as already successful people who
are serving your niche that you can model YOUR business after. Study
what they’re doing and apply it to your business. There’s no need to
reinvent the wheel.
Leverage Yourself
The most obvious niche is one where you can leverage your knowledge and expertise.
If you can’t, then leverage another skill or talent
you have. This is anything that comes easy to you, but others may find
it difficult. For example, say that you love golf but you aren’t an
expert by any means. However, you do have great communication skills.
You One way to leverage that would be to interview successful golfers
and make that the core of your business.
One of the biggest misconceptions about marketing is that you need to be an expert in your niche. That’s not true. You just need to deliver the information that your target audience wants in the most effective way possible.
Everyone (yes, even you) has something unique about them that they
can leverage. If you can’t pin point your natural strengths, skills and
talents, ask your friends and family. You may be surprised about what
they’ll tell you!
Breaking Into A Niche
It’s difficult to break into an established niche at a surface level. You may need to drill deeper and start dominating sub-niches first.
What I mean is this: If you want to get into the dating advice niche,
it would be difficult to compete if you focused on a topic that broad
right away. Instead, start with something more narrow, such as dating
advice for men over 40. Or even dating advice for Asian men over 40 if
the market is really big.
Once you gain a following and become the “go-to” guy for your
sub-niche, it’s much easier to go broader and market to a larger chunk
of the niche.
It’s Time For YOU to Choose a Niche And Start Making Money
I just gave you the down-and-dirty guidelines to selecting a $100/day niche.
There is no need to over-complicate things and mull over your choice
for days and weeks. Just pick and go. You really can’t go wrong if you
follow these guidelines, as I and thousands of other successful
online marketers have followed these to create many profitable internet
businesses.
After choosing a niche, it’s time to set up the rest of your $100/day online business.
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